Welcome to Lately

    Welcome to Lately

    September 1, 2025

    Self-care shouldn't feel like another item on your to-do list — it should feel spontaneous, easy and accessible. That's why we created Lately, the last-minute self-care booking platform that helps you discover open appointments at salons, spas, and wellness studios near you today.

    Watch: How Lately Works

    Our Mission

    We believe that taking care of yourself should be accessible and flexible. No more endless calling around to see if a spa has an opening. With Lately, you can find, book, and enjoy self-care on your schedule.

    Who We Partner With

    We're proud to team up with some of the best local businesses in beauty and wellness, including:

    - Nail salons & spas

    - Hair salons, barbers and braiders

    - Med spas

    - Massage therapists

    - Facial & skincare providers

    - Lash, brow, and waxing specialists

    - Pet groomers

    Our partners get to fill last-minute openings, and you get to snag them — it's a win-win.

    Have a Salon or Spa You'd Love to See on Lately?

    We're just getting started, and we want Lately to reflect your favorite self-care spots. If there's a salon, spa, or studio you think should be here, !

    In the News

    Lately has been featured in several publications since our launch:

    - Read about our mission in KTLA's coverage of our Los Angeles launch

    - Check out Cold Brew Vibes' review of Lately and why they love our platform

    Xoxo, Lately